Rest stops and filling stations are a daily constant in the lives of thousands of drivers.

Dhemen was commissioned to lay the foundations of Swiss energy company Avia’s new filling stations, and two ideas were initially developed: integration into the environment and guidance of the user-experience.

To achieve this, a new formal language was established, permitting a high level of integration in both natural and urban settings, while still maintaining some defined aesthetic features, and through control and use of light an optimal user-to-station relationship was put forward, establishing visual approaches for each moment of interaction (long, medium and close distances, and interior).